The average business professional today sends and receives 116 business emails every single day. Email marketing NEEDS to be strategic if it wants to stand out from the noise – so I have compiled a few simple B2B subject line strategies to help your outbound activity and get your emails opened.
How do you keep your leads warm without becoming pushy? We have all experienced the frustration of receiving a positive response, only for the lead to dry up. So how do you overcome this?
When it comes to B2B lead generation, can we pinpoint what really works? Any Revenue Leader knows you must continue to test different strategies to reach your audience, grow your brand and ultimately close business. Let’s make sure we are on the same page with some key parts that need to be completed before you even look at your lead generation strategies.
To highlight the successful campaigns we deliver, Growthnonics has started reaching out to our clients to garner their feedback and reviews. Growthonics is delighted to announce in light of our efforts to provide value to our clients, we now routinely receive 5-star reviews on Clutch.
During the holiday season, most companies put lead generation activities on hold, but is a seasonal shut down the right approach?
In our latest blog article, we highlight how you can still generate new sales in December, whilst developing your sales pipeline for the New Year.
The discussion of MQL vs SQL is a common area of disagreement between marketing and sales; most people believe they are separate, but at Growthonics, we believe they both add value in the funnel. If marketing and sales can agree upon a seamless hands-off process, they can process more leads.
High quality leads and setting appointments are the lifeblood of any organisation; you need to constantly be upskilling your sales team to be able to get the best out of it. There are multiple methods that can be used to increase your appointment setting and new sales.
With the increase in remote working, cold calling has become a less frequent and favoured outbound option for sales teams. As they struggle to reach prospects and are constantly facing unanswered lines or full Inboxes, we look at this ever-increasing issue and identify the best way to generate new leads in 2021.
Out with the old, in with the new. Cleansing your CRM database of old and out-of-date leads is a necessity with GDPR, and of course to ensure you aren’t paying to store dead leads. Here we highlight the importance of CRM Cleansing and how it can generate new business.
You prospected, you prepared, you agonised over the copy – ‘Out of Office’ (OOO) replies are incredibly frustrating to many in outbound email because it means a missed opportunity. However, this is not true. OOO replies are a potential gold mine for lead generation and updating your contact database.